In Honor of
Frank [De Fina]
We built this council on the premise of how one person always found time to take the call, make the introduction, or simply allowed you to walk into his office and speak on any matter at hand. He'd tell you the truth, even when it wasn't what you wanted to hear. He knew how to make this industry stronger by personal connection and sharing his knowledge.
This council carries that forward.
What the Council Is
FRANKly Speaking is a group of approachable, experienced security professionals who have agreed to make themselves available to others in the industry. Dealers, integrators, monitoring centers, manufacturers, and the people just starting in any of them.
Council members come from across the channel. Some have built and sold companies. Some have run central stations, led sales teams, or grown RMR from the ground up. Others know product development, distribution, operations, finance, or hiring inside and out.
Each shares a willingness to help
Bring them a question about pricing or a contract. A hiring problem you can’t crack. A decision about whether to expand, acquire, or hold steady. They’ll give you a straight answer based on what they’ve actually lived.
How It Works
Connect with the Right Council Member.
01
Browse the council.
Each member lists their background and the areas where they’re most comfortable offering guidance.
02
Reach out directly.
Contact the member whose experience fits your situation. No gatekeepers, no application.
03
Have the conversation.
Many members are happy to offer an initial conversation at no cost. For deeper or ongoing work, some members offer paid consulting or advisory services, and any arrangement is strictly between you and them.
No one builds a successful security business alone. Somebody answers the question, shares the mistake, opens the door.
Frank did that for a lot of people. Now it's our turn.
Frankly,
That's the Point
Meet the Council
Kelly Bond
Founding Partner
With almost 30 years in the security industry, Kelly Bond is a founding partner with Bridgepoint Advisors, LLC, a security industry-based Mergers and Acquisitions firm, which specializes in guiding Alarm, Integration, Fire Company and Central monitoring station owners through the complexities of buying or selling businesses.
Before Bridgepoint, Kelly was an advisor with Davis Mergers and Acquisitions Group, representing security company owners in the sale of their businesses. Her prior several years were spent as VP of Dealer Development with Brivo, a software-as-a-service company providing cloud-based access control and Senior Vice President of Business Development at Alarm Capital Alliance (ACA)where she was responsible for increasing company growth through acquisitions.
Kelly not only brings a wealth of security industry experience but also a commitment to the industry with many years of volunteer work. She served on the initial Steering and Nominations committees of SIA’s Women In Security Forum (WISF), spent 15 years as the National Scholarship Task Force Chair for the Electronic Security Association (ESA) and serves on ESA’s LINK committee.
Kelly is a 2024 inductee to the SSI Security Hall of Fame, 2023 SIA Women In Security Forum Power 100 honoree, was the 2016 recipient of the Sara E Jackson Memorial Award.
Five Areas of Security Industry Expertise
- Security Industry M&A Strategy and Transaction Advisory
- Valuation
- Seller preparation
- Deal execution
- Security industry relationships and education
Mike Dunn
Business Development, Innovation
WachterMike Dunn is an expert in physical security, with a career spanning over 20 years in computer technology, networking, IP video, and access control. He is a valued leader at Wachter, Inc. and a part of the Business Development Team. Before joining Wachter, Mike was the CTO of Prosegur, where he was instrumental in driving and executing innovative solutions that cultivated revenue through customer success.
A contributor to his success is an open-platform approach to technology and partnering with best-in-class solution providers to maximize the best options for customer outcomes. As a trusted resource, Mike leverages his expertise to prioritize customized technology solutions that are transformative to meet each client’s unique needs.
Five Areas of Security Industry Expertise
- Security technology strategy for organizations with many locations
- Physical security systems integration
- Retail and QSR security
- Security industry partnerships and go to market strategy
- National security program execution
Brett Ennals
Founder & CEO
Cento GroupBrett has spent more than 30 years in the security industry, first as an engineer and then in sales, before founding Cento Group. Today Cento is a specialist executive search and recruitment partner to security businesses across the US and Europe.
Brett’s industry background is the difference. He understands the technology, the sales cycle and the commercial realities his clients face, so he finds leaders who make an impact from day one. From senior sales and technical appointments to C-suite search, Cento is trusted to deliver the hires that shape security businesses on both sides of the Atlantic.
Five Areas of Security Industry Expertise
- Security industry insider with 30+ years’ experience
- Executive search for senior and C-suite appointments
- Transatlantic reach across the US and Europe
- Commercial insight into the security sales cycle
- Trusted network across manufacturers, integrators and end users
Dr. Jill Frack, DBA, MaIOP, PMP, CSPM
Founder and CEO
Fracktional Solutionsis the Founder and CEO of Fracktional Solutions, a woman-owned consulting firm helping organizations navigate complex challenges at the intersection of people, security, technology, data, and organizational risk.
With a multidisciplinary background in organizational psychology, information and data science, physical security, project management, and organizational leadership, Jill brings a unique perspective to problems that rarely fit within a single department. Her areas of expertise include human factors and organizational psychology, physical security and critical infrastructure, data analytics and operational intelligence, governance and ESG, and project and organizational transformation.
Jill is particularly passionate about the human side of security and organizational performance—examining how culture, decision-making, technology, processes, and human behavior interact to influence risk and resilience. Her work challenges organizations to look beyond individual incidents or technology decisions and consider their broader “blast radius” across employees, customers, communities, operations, and stakeholders.
An active leader within the security industry, Jill serves on the Security Industry Association (SIA) ESG Advisory Board and the ASIS Human Threat Management Steering Committee and founded the SIA Startups in Security Mastermind. She was recognized as a 2026 SIA Women in Security Forum Power 100 honoree.
Through her consulting, speaking, and industry leadership, Jill advocates for breaking down organizational silos and creating strategies where people, process, technology, and data work together to build stronger, safer, and more resilient organizations.
Five Areas of Security Industry Expertise
- Human Factors & Organizational Psychology
- Physical Security & Critical Infrastructure
- Data Analytics & Operational Intelligence
- Governance, Risk, Compliance & ESG
- Project Management & Organizational Transformation
Matt Gyulay
Team Captain
ScansourceMatt Gyulay is a seasoned business development strategist and physical security subject matter expert with more than 25 years of experience in sales, management, marketing, strategic partnerships, and revenue growth. He has helped start-ups, established companies, manufacturers, distributors, and systems integrators develop go-to-market strategies and achieve sustainable success.
As Team Captain at ScanSource, Matt brings a consultative approach to sales leadership, partner development, and channel strategy. He specializes in connecting manufacturers, distributors, integrators, and end users to create partnerships that drive growth and profitability.
His expertise includes physical security distribution, strategic business development, channel optimization, market intelligence, sales enablement, and corporate growth strategy. Matt understands the complex relationships and multi-tier networks shaping success in the U.S. physical security market.
Known for translating challenges into practical growth strategies, Matt helps organizations strengthen channel relationships, improve sales performance, and build scalable revenue engines. He is passionate about advancing the industry through strategic partnerships, innovation, and continuous improvement.
Five Areas of Security Industry Expertise
- Physical Security Distribution Strategy
- Strategic Business Development
- Channel Partner Optimization and Alliance
- Market Intelligence & GTM Execution
- Commercial viability and asset valuation for Corporate Strategy
Eric Joseph
Global Director of Business Development and Strategy
Minuteman Security & Life SafetyEric Joseph is the Global Director of Business Development and Strategy at Minuteman Security & Life Safety, where he leads enterprise growth initiatives, strategic partnerships, and vertical-market expansion. With more than 20 years of experience in enterprise security, access control, and strategic sales, Eric has supported complex security programs across data centers, healthcare, higher education, critical infrastructure, and commercial environments.
Before joining Minuteman, Eric spent more than a two decade at LenelS2 in a variety of senior leadership positions, including Vice President of Strategic Sales, Senior Director for the Northeast Region, and Director of Business Development for the A&E Consultant Program. Throughout his career, he has built strong relationships with end users, consultants, architects, engineers, technology partners, and systems integrators while helping organizations modernize their security infrastructure. His expertise includes cloud migration, enterprise system integration, mobile credentialing, NFC access, cybersecurity, and the development of scalable security strategies that align technology investments with long-term organizational goals.
Five Areas of Security Industry Expertise
- Industry landscape, trends and market direction
- Go-to-market strategy for security manufacturers
- Technology adoption and modernization
- Strategic partnerships and channel development
- Leadership, career growth, and professional mentorship
Tracy Larson
Tracy Larson is Co-Founder and President of WeSuite, a leading provider of sales and revenue operations technology for the security, fire, and low-voltage industries. With decades of executive leadership and project management experience, including roles in corporate real estate and facilities management and as COO of a major security integration firm, Tracy co-founded WeSuite with a deep understanding of how integrators sell, manage projects, operate, and grow.
Under her leadership, WeSuite has helped transform the sales process for integrators through purpose-built technology that improves estimating, profitability, productivity, and revenue growth. Tracy has guided WeSuite’s strategy and innovation, including QuoteAnywhere and embedded Selena AI, while developing the company’s next generation of leadership.
A longtime contributor to the security industry, Tracy is a three-time SIA Power 100 honoree, an instructor for the SIA Security Project Manager Program, and a SIA TIME Mentor. She is also a recipient of the SIA Sandy Jones Volunteer of the Year Award. Tracy has served as Co-Chair of Mission 500 and currently serves on its Board of Directors. In 2025, she was inducted into the Security Industry Hall of Fame in recognition of her leadership, innovation, and contributions to the industry.
Five Areas of Security Industry Expertise
- Strategic Leadership & Business Growth
- Technology, AI & Business Innovation
- Sales, Revenue Operations & Go-to-Market Strategy
- Project & Operational Management
- Leadership Development & Executive Mentoring
Kirk MsDowelln
Founder & CEO
MacGuard Security Advisors, Inc.With more than four decades of leadership in the electronic security industry, Kirk MacDowell has built a career spanning technology, manufacturing, integration, and entrepreneurship. He has held senior leadership roles with cloud innovator Alarm.com, Fortune 100 companies General Electric and United Technologies, a Top 50 SDM integrator, and his own electronic security company. He is the Founder and CEO of MacGuard Security Advisors, a full-service consulting firm serving the security and life-safety industries.
A sought-after industry speaker and recognized leader, Kirk remains actively involved in numerous associations, advisory groups, and private-company boards. His past leadership includes service on the Boards of Directors of the Security Industry Association (SIA) and The Monitoring Association (TMA), Chairman of the Alarm Industry Research & Education Foundation (AIREF), Chairman of the Security Industry Alarm Coalition (SIAC), and President of the Los Angeles County Burglar and Fire Alarm Association (LABFAA). Today, Kirk serves on the Board of Directors of the Electronic Security Association (ESA), chairs ESA’s Leadership Identification and Nominating Committee (LINC), and serves as Executive Chair of the Life Safety Alliance (LSA). He is also a member of ESA’s Industry Research Center Advisory Council, serves on the editorial boards of Security Sales & Integration and Commercial Integrator magazines, and is the Home Security Expert for Battensafe.
Kirk’s contributions to the industry have been recognized with numerous honors, including the William N. Moody Award, the Sara E. Jackson Award, the California Alarm Association’s George A. Weinstock Award for Lifetime Achievement and Service to the Industry, and ESA’s Morris F. Weinstock Person of the Year Award. He has also received the SIAC Chairman’s Award, been recognized for three consecutive years as a Top 40 Global Thought Leader in Security & Life Safety, and was inducted into the Security Sales & Integration Industry Hall of Fame.
Five Areas of Security Industry Expertise
- Industry Guidance for New Entrants
- Strategic and Operational Consulting
- Channel and Partner Program Development
- Industry Trends, Market Intelligence, and Analysis
- Industry Leadership, Mentoring, and Thought Leadership